Show up on Instagram, send emails, and network with your industry, confident that the words you use foster connection with and inspire action from your perfect-match people.
Doors close Friday the 15th of November
(& you deserve better than the frustration & feelings of failure that come with realising you forgot to post, again)
(Love language is my pet name for brand messaging strategy because, honestly, it sounds cuter and less intimidating)
While they might have a point, ineffective messaging probably is impacting your revenue and growth, I want messaging to be fun and not fearful!
Because when we break it down, messaging doesn’t need to be this overly complex, elusive, pressurised tick-box in your business.
Brand messaging can be as simple as understanding how your dream client communicates, finding the words that fit you, and writing persuasively and engagingly — without questioning if people are “bored of me talking so much” (they’re not!)
email newsletters, Instagram, sales page, etc
Inside, you’ll have everything you need and nothing you don’t to ensure consistent, connection-fostering, conversion-inspiring communication.
Clarify your communication & show up sharing a message that matters to your future clients
Included:
60 minute brand messaging strategy session — we’ll reconnect with the heart of your brand and define who your dreamboat client is
Your brand love language (your brand messaging strategy) — shared in your plug-and-play playbook
3 spots available
“I highly recommend Jasmine! She’s someone who takes the time to learn about your brand in-depth. She puts a lot of care into your brand’s messaging and overall strategy, capturing my brand’s mission, vision, and goals. I’m so happy that I outsourced her brand strategy service. After working with Jasmine, working on my web copy became easier. Plus, the social media team I outsource has created on-brand content that doesn’t feel watered down because they follow the messaging I collaborated on with Jasmine. – Kendra, brand identity designer & podcast host
A personal plug & play document for all your brand’s communication
As a website copywriter, it’s difficult for me to admit,
While you can run your business with your website as your primary lead and revenue generator, most creatives don’t.
Instead, your emotional buyer experiences multiple touchpoints before reaching out to you, using each one to evaluate your trustworthiness, expertise, and value.
They’re looking for a consistent, familiar presence they can connect with — your beautifully curated portfolio can’t provide this. But your messaging can.
Your messaging creates a sense of familiarity with every piece of content they consume, making you a trusted presence in their lives. It’s this connection that fosters real relationships — the kind that transform into portfolio-defining projects.
Consistently market your business to your dream clients, confident what you share on stories/in newsletters/at networking events conveys your value and expertise
Launch and promote your offers without having to reinvent the wheel or doubt your marketing efforts
Connect through the screen with your soulmate clients and foster trust-worthy, revenue-generating relationships
Communicate in a way that’s true to you and reflective of your unique artistry – not just recycling overused industry-favourite phrases
The say anything & everything visionary who shows up online and feels like they’re constantly sharing but no one is listening
The lost-in-it-all artist who feels the value and experience she provides deep in her soul but struggles to find the words to express this to her audience
The intuitive creative who knows their work isn’t like anything else and is ready for words that immerse her dream clients in her world
The dedicated business owner who desperately wants to show up and connect with her community but can’t seem to make it a habit
Even as a wordsmith who adores writing, my brand’s vocabulary is refined.
I’ve developed an intentional, honest, and effective brand messaging playbook around my dream clients and my unique offerings. This means I can show up consistently to market my business, knowing what I need to say to inspire the desired outcomes.
I show up on Instagram daily without sacrificing hours searching for “inspiration”. I email my list weekly to nurture our relationships and sell my services. I launch new offers (like this one!) while staying true to my brand and knowing what resonates with my dream clients.
Because unless you want to always rely on referral or luck to grow your business, you need to market your services consistently – with a message that gives your dream clients the “she’s my person, I have to work with her!” feelings.
Sleazy messaging, belittling your efforts, & pressuring your audience aren’t welcome here.
Your brand messaging is a unique blend of your personality, artistry, experience, services, value, expertise (& honestly? A whole lot more — it’s every corner of your brand). While your services and visuals might mirror the brand next door, your messaging never will.
That’s why, Love Language is a bespoke one-on-one service. It’s designed for the intuitive creative who deeply feels the value of their creativity and wants to share their artistry with their most aligned people, but can’t find the words to express this.
If you’re bored of shouting the same things into the void as the business next door, work with me to develop your brand’s unique love language 💌🖋️
Yes! We’ll craft messaging houses for up to 3 of your offers/services.
Love Language is £1,500.
Pricing will increase for the next launch in Spring ’25.
Click here to select your date and secure your service. From here, you’ll receive your project welcome book, client agreement, and brand questionnaire.
The number one mistake creatives make when it comes to messaging is plucking words out of the air and hoping they resonate. While part of our process will cover what messages, words, and phrases feel true to you, I’ll also focus on your dream clients and wider industry.
A profound understanding of how your dreamboat client communicates and what already exists in your space – paired with my understanding of consumer psychology and persuasive writing – enables me to craft messaging that resonates with your dreamiest clients while being unique to you.
While there are no 100% guarantees with messaging, and yours will evolve as your business does, this experience will give you a dependable and trustworthy foundation for you to build on and refine. That’s to say, you’ll have messaging that’s been researched and curated around your dream clients, ready for you to scale and grow with it.
Communicate confidently across platforms, speaking directly to your ideal clients without self-doubt or writer’s block, knowing that your words will resonate and build real connections through the screen — connections that grow into financially rewarding partnerships and portfolio-defining projects
You can add your custom website copywriting service onto Januarys Love Language spots.
To secure this service, email jasmine@cupidcopy.co.uk or click here and let me know.
After securing your service, you’ll receive a brand questionnaire to fill out. This, paired with your strategy season ensures I know you and your brand as well as you do (in a fun way, not in a stalkery way 👀). From here, I’ll begin crafting your messaging, making sure it’s a balance between you and your dream client.
This process ensures your messaging feels true-to-you and aligns with your perception of your brand. However, as our ultimate goal is to connect with and book more clients in your business, this will always be my first priority. Sometimes this means I might emphasise the use of certain terms or phrase because my research shows it’s what your dream client cares about and resonates with.
I trust that you’ll love your messaging as much as your audience, but bear in mind that to achieve your goals, it has to be client-centric.
100%! Unlike other brand messaging experiences, Love Language is designed to make communicating with your soulmate clients easy, fun, and intuitive. Your playbook is specifically designed this way with easy-to-understand guidance and plug-and-play copy. It’s everything you need and nothing you don’t to communicate your value, connect with your community, and inspire action from your perfect-match people.
Transform your website into your best sales asset
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Brand Photos by Studio Ember At The Queens Hotel
Brand Design by Rare Kind Creative
