The brand
.Founder and planner, Deniesha, is your wedding planner and florist. Tackling two wedding essentials, she guides clients from uninspired and overwhelmed to seen and supported – all while promising a good time!
Cupid’s Touch/My work
Deniesha came to Cupid in anticipation of her rebrand. Her website, messaging, and copy hadn’t been updated in over 5 years and no longer reflected the established wedding business owner she is.
Together, we uncovered what makes her business different from the other NYC planners and florists and leaned into her positioning as the wedding brand for couples who care about having a good time.
We showcased this brand uniqueness through her friendly and fun brand voice that overlapped with our sophisticated storytelling – drawing in an elevated audience who know how to party!
Following our brand messaging and website copywriting project, Deniesha worked with Cupid on her marketing brochure and client proposal templates, ensuring that her newly developed brand voice is present across every client touch point.
