Welcome to my copywriting studio—a pretty & pink home office where I transform your website into your best sales asset through custom copywriting crafted to achieve your unique goals.
Either way, you’ve landed on this little slice of the internet, and it would be remiss of me not to welcome you to Cupid Copy–
🎀Booking high-ticket clients behind the scenes without you having to be working “in” or “on” your business to get the sale over the finish line. (Amy, my past client, experienced this, less than 24 hours after launching her website!)
🎀Ranking on page one for your target keywords, so you can spend less time scrolling socials and more time serving and scaling. (Kimberly achieved this in 90 days after a year of struggling to rank!)
🎀Sinking into the sofa, heated blanket on, watching your ultimate comfort rom-com for the one-thousandth time—no, it NEVER gets old.
(Okay, this one is *my* ideal situation. It’s what you’ll catch me doing while my website serves + sells. Fancy joining?)
(Permanent marker in my left hand, cup of Earl Grey in my right)
✔️Take the reins on that ick-inducing writing about yourself and your business stuff
✔️Writing website copy your dream client feels seen + understood by
✔️Telling your story in an engaging + inspiring way (tugging on the heart and purse strings)
✔️Making you sound like the BEST version of yourself—its giving you after your 10-step skin-care routine and an intense journaling sesh
✔️Ensuring your dreamboat clients know the value of your offering, the depth of your knowledge, and the extent of your dedication (+ positioning this against those pesky peers)
I care about
*Sell more, work less, wave goodbye to those head-in-hands, energy-zapping clients
GET IN LOSERS, WE’RE WRITING WEBSITES THAT SELL
Together, we’ll define these goals, outline how your website can support + achieve them, and I’ll write the website copy that makes this your reality.
Pour yourself a cup of hot coffee, let’s chat business + marketing ☕
I’m 4 years into business and know the overwhelm you’re facing like it’s my very own business bestie. And, damn, she’s loyal.
On paper, your business is a success! You’re living comfortably, serving clients, and using your expertise for good. At one point, this was everything you dreamed of.
The puffed-chest, big-exhale despair only comes when you consider how to get to your next level—what this looks like + who can support you in getting there.
You’re ready to launch new (life-changing) offers, welcome more aligned (brand-establishing) opportunities, and increase your income without sacrificing your freedom (or sanity).
You don’t know who to believe, what path to follow, or who has your best interests at heart.
I never want to add to this noise or emphasize your overwhelm. Instead, I want to offer a way of doing things that’s true to you.
That means writing a website focused on your goals, crafting copy reflective of you, and celebrating your uniqueness every step of the way.
Because there isn’t one way to do things, there’s just your way.
I lead with kindness, care about your experience, and share my knowledge with you freely, whether that’s on websites, marketing, or where to get that perfect Summer-Autumn transitional outfit (no fashion gatekeeping here).
My client, Kimberly said,
“Jasmine was so generous with her knowledge and tips and welcomed the questions I had about marketing, which I really appreciated. She stepped temporarily into a mentorship-type role while I was on board with her, and I received some gems along the way.”
And that is the BEST compliment this highly invested, business-obsessive, website copywriter could get 🤍
Become a website copywriter, obviously...
Well, it wasn’t that obvious to me as I only discovered copywriting in my final year of university after dipping my toes in journalism, penning a novel, and writing SEO content for a dog blog. That’s a story for another time.
I happened across copywriting while searching for ways to further my writing career + continue developing the craft I’ve tethered myself to since childhood.
Soon after this, I fell head-over-heels for website copywriting. It combined my love of sales, marketing, and creative writing. Plus, SEO’s ability to help you reach the people who need to hear your message & see your work most was endlessly fascinating to me (still is!)
‘Website copywriter’ truly felt like the dream job I never knew existed.
I graduated from university and threw myself into freelance copywriting with as much unbridled passion and devotion as Austen’s most beloved romances.
It took 2 name changes, one *big* rebrand, and many iterations of this website copy to uncover Cupid Copy: a website copywriting studio championing the stories + voices of women having a positive impact on the world and their communities.
Your website means zilch if it doesn’t tick all the boxes—when I talk about your website reaching its full potential, I’m addressing the intricate dance 🩰 between copy, design, SEO, and imagery. While copy is top of the pecking order (communication=sales, always has, always will), these other elements matter a lot. Don’t let your business bleed sales because of a half-done website.
Connection comes before conversion (it’s also the best thing about business)—the modern consumer treats the businesses they buy from like they’re people in their lives. That’s why your copy needs to show you understand them, relate to them, and can provide the best possible solution for their specific situation.
Data + details matter—while my affinity for the written world started with eloquent prose, today it’s backed by data and guided by strategy. Sounding good and writing well matters. But the true skill of a copywriter comes from being able to write a conversion optimized website that supports your goals.
Your website should make your life + business easier—you’re the leader, founder, visionary. You shouldn’t be in the weeds of every sale. Instead, your website should be finding, serving, and selling for you.
There’s no “right way” to do business or write copy—you guide your strategies, voice + style. I’ve written chatty website copy like this and “no yapping, straight-to-it” copy for my clients. It’s about knowing who you are + who you need to be for your dream clients to trust you and invest in you.
What do we have in common?
From website copy that makes you a bookmarked favourite to sales emails that make your offer irresistible, I’m sharing everything you need to know to get more $£ with your words.
Plus a little behind the scenes action because the inbox is where the oversharing happens. I don’t make the rules 🤷♀️.
“Yesterday’s launch was a huge success, and you were a large part of that. We couldn’t have done it without you!”
“Jasmine made the process so easy. From the initial conversation, I knew she was the one for the job. The onboarding process was short and sweet. She figured me out very quickly. I’m overly excited about the final product of the overall website. Jasmine is a trailblazer in her own lane!” – Jeff, Chef & Wedding Planner
I’d love to write your website copy, sales page, or custom copy collateral ❤️
Transform your website into your best sales asset
Copyright © 2024 Copycat Studios. All Rights Reserved. Site by cupid copy.
Brand Photos by Studio Ember At The Queens Hotel
Brand Design by Rare Kind Creative
